What It Is

Artificial Intelligence

Artificial Intelligence is the ability of a computer or computer controlled robot to perform tasks commonly associated with intelligent beings. Popular apps that use AI observe your reading habits — from news and business content to blogs and scholarly articles to DIY and advice columns — and create a customized feed of suggested content based on your interests and behavior.

Why It Matters

77%

of consumers use AI enabled devices

AI technology is projected to increase labor productivity by

40%