What It Is

Visual Search

Visual Search expands the ways in which users can find and interact with our content. Visual Search and In-Image Shopping are distinct opportunities that can be woven together to create an end-to-end consumer journey, or can be implemented on their own.

Why It Matters


of the digital universe is not searchable by keyword


higher click through rate (CTR) for sites with visually similar recommendations


higher conversion rate for shoppers who click visually similar content